Maximization of EPS/Profit

Profit maximization means maximizing the money (or any other currency such as dollar, pound or bath) income of firms. Firms produce goods and services. They may function in a market economy, or in a government-controlled economy. In a market economy, price of goods and services are...

Principles of Financial Management

Principles mean general guideline of a firm to perform its activities. The principles of financial management are discussed as follows — The principle of risk-return trade-off: Risk and return are closely related with each .other. More risk, more return is a common statement. Naturally, an...

Marketing strategy of a business

To address the myriad complexities that contain different types of market, marketers need to plan and implement one or more marketing strategies in order to achieve the objectives that the company or business unit has set itself in its target market. With this in mind,...